Direct Marketing Advertising Ideas

I do not know what to choose. Any suggestions?

Oops!. Im 16 and am a junior in SA. I have no idea where Im going in life. The people in my class because they have all learned, what it does and where its course. I'm an AP student and my hobbies are writing songs, playing with pictures on the computer .. almost anything creative .. I considered advertising but everyone says that dont pay enough and the advertising market is down the drain .. I would love to trade direct and come with ideas and stuff .. and also referred to psychology liked b / c I love making my friends feel better about themselves .. like to give advice is fun and charge for this is even better .. but I suck at science and since I was small I do not want any "field of medicine. my sister is pharmacy student and all the science is the murderer and I do not want to play or … so what makes a creative person like me, without drawing skills for science or not?

I know that there is great pressure on the kids your age to go ahead and choose their field of education. I I sounds as if there are more than willing to do that. Not being pushed in a direction just because someone else thinks is right for you or someone tells you paid good money. Take time to explore your options. You can even go to college and take classes required before declaring a major. If you like using the computer and playing with photos, have an afternoon class in photography and see where it goes. Take some music lessons or do some mentoring with children with disabilities to see how much you enjoy working with people. Only you can determine what direction to go Take the time, but use it wisely for more information about things you enjoy. Sometimes when a hobby becomes a job, suddenly, it's not fun. Good luck.

For many service business owners, marketing can be a real mystery. I really do not know exactly how it works. We're not quite sure about what works best for us. And probably because of some past frustrations, we're not even sure where to start.

Most seem to at least have a notion that is involved in the marketing … a website, Yellow Pages advertising, brochures, direct mail, networking, seminars, fairs, etc.

But if this is all he can do, we would all attract enough customers?

I'm sure you've tried one or more of these things, at least in certain degree. And I'm sure you've had at least some success after another. But you can make it work consistently on your business?

If not, what could be happening?

Firstly, we arrive at a definition of marketing. This is my favorite for small companies based Our services:

"Marketing is the use of strategies to generate a constant supply of high quality prospects for its services business. "Easy to understand and speak directly to the results we want.

OK, so this definition does not lead us back to that We said that we knew about marketing … a website, yellow pages, advertising networks, etc.? Well, maybe, but first it is important to understand Why your current marketing activities do not produce consistent results.

Put your message and materials to the "So What?" test.

Start your marketing message database. Remove your marketing tool most used and read aloud. Putting the "So What?" test.

After reading aloud, it is possible that his intention public could respond … "So What ?"… "Why do I care ?"… or "What for me?" If your message does not tell your target audience what solutions are offered to address their issues, problems and challenges, and how it relates to the benefits they receive for their services, then a "What?" the answer is exactly what you might expect.

Messages and materials are all about who you are and history of your company and the services offered and why it is so qualified to offer these services and how to • working with its customers achieve superior results, etc. are likely to fail the "So What?" test.

Challenge all your marketing materials current. Remember, the target audience is what counts. What about them? Why care?

Listen, if your marketing is always the generation all the high quality leads you can handle, then it would not change anything. But while they have discovered how to generate a constant supply of leads for its services business, then we must face himself for his current marketing tools, making the "So What?" Test.

Try these ideas:

* Challenge all your marketing tools that are not contributing consistently generate leads for your business services — even those who worked in the past. Could improve the message and get better performance? Putting the "So What?" test.

* Try the test and X O (especially with the last letter he wrote). Please tick each time the piece of marketing mentioned your name, company name, or the words "I" or "I". Or Mark and ever mentioned the name of their prospects, company name or the word "you" or "you". If you outnumber the X de la O, retype before re-use it.

* Try to bring a group of trusted people to give feedback very honest. Not only search proofreader, but the people who will give honest feedback about whether your materials pass the "So What?" test.

* Be prepared for some negative comments, but most importantly, be prepared to do something.

* Do not just accept opinions, but try to do is to respond realistically. For example: "I think this part is too long and detailed." (opinion) versus "I I felt quite lost and confused with the level of detail in this part. "(answer)

* Note that the target audience is what counts. If not clear that the message is directed to when he received, then how can you pass the "So What?" test.

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